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"Innovating Beyond the Fuzzy Front End: How to Use Reward-Based ..."
Nikolaus Lipusch et al. (2018)
- Nikolaus Lipusch, Dominik Dellermann, Sarah Oeste-Reiß, Philipp Ebel:
Innovating Beyond the Fuzzy Front End: How to Use Reward-Based Crowdfunding to Co-create with Customers. HICSS 2018: 1-10
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