"Building an Association Rules Framework for Target Marketing."

Nicolas March, Thomas Reutterer (2007)

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DOI: 10.1007/978-3-540-78246-9_52

access: closed

type: Conference or Workshop Paper

metadata version: 2024-05-07

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Nicolas March, Thomas Reutterer:
Building an Association Rules Framework for Target Marketing. GfKl 2007: 439-446

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