"Consumer Behaviour Towards Mobile Marketing in UAE Restaurants: ..."

Sarwat Jahan et al. (2022)

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DOI: 10.3233/FAIA220390

access: closed

type: Conference or Workshop Paper

metadata version: 2024-10-06

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Sarwat Jahan, Amiya Bhaumik, Sidra Abid, Kavita Tiwari:
Consumer Behaviour Towards Mobile Marketing in UAE Restaurants: Application of Technology Acceptance Model. FSDM 2022: 249-256

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