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"Analysis of the Volume, Value and Conversion Performance of a National ..."

Andrew J. Frew, Peter J. McCarthy, Patrick Horan (2002)

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DOI: 10.1007/978-3-7091-6132-6_8

access: closed

type: Conference or Workshop Paper

metadata version: 2019-06-28

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  dblp key:
  - conf/enter/FrewMH02
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  - https://dblp.org/rec/conf/enter/FrewMH02
Andrew J. Frew, Peter J. McCarthy, Patrick Horan:
Analysis of the Volume, Value and Conversion Performance of a National Destination Marketing System Website. ENTER 2002: 77-86

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