"A Quality Function Deployment Inspired Mathematical Model for Optimal ..."

Ghada A. El Khayat, Laura Bacali, Adriana Bodea (2010)

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DOI: 10.1109/EMS.2010.25

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-23

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Ghada A. El Khayat, Laura Bacali, Adriana Bodea:
A Quality Function Deployment Inspired Mathematical Model for Optimal Allocation of the Promotional Budget. EMS 2010: 84-89

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