"Leveraging Social Network Data for Analytical CRM Strategies - the ..."

Michael Rosemann et al. (2012)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2013-01-30

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Michael Rosemann, Mathias Eggert, Matthias Voigt, Daniel Beverungen:
Leveraging Social Network Data for Analytical CRM Strategies - the Introduction of Social Bi. ECIS 2012: 95

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