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"Do Verified Consumer Reviews Affect Sales? An Empirical Analysis of Mixed ..."
Dongyeon Kim, Kyuhong Park, Jae-Hyeon Ahn (2018)
- Dongyeon Kim, Kyuhong Park, Jae-Hyeon Ahn:
Do Verified Consumer Reviews Affect Sales? An Empirical Analysis of Mixed Review Systems in the Film Industry. ECIS 2018: 1
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