"The Impact of Electronic-Word-of-Mouth on Digital Microproducts: An ..."

Naveen Amblee, Tung X. Bui (2007)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2016-12-05

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Naveen Amblee, Tung X. Bui:
The Impact of Electronic-Word-of-Mouth on Digital Microproducts: An Empirical Investigation of Amazon Shorts. ECIS 2007: 36-47

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