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"TSI: An Ad Text Strength Indicator using Text-to-CTR and ..."
Shaunak Mishra et al. (2021)
- Shaunak Mishra, Changwei Hu, Manisha Verma, Kevin Yen, Yifan Hu, Maxim Sviridenko:
TSI: An Ad Text Strength Indicator using Text-to-CTR and Semantic-Ad-Similarity. CIKM 2021: 4036-4045
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