"How search engine marketing influences user knowledge gain: Development ..."

Sebastian Schultheiß (2023)

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DOI: 10.1145/3576840.3578297

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-28

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Sebastian Schultheiß:
How search engine marketing influences user knowledge gain: Development and empirical testing of an information search behavior model. CHIIR 2023: 475-478

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