"Drawing Attention on (Visually) Competitive Online Shopping Platforms - An ..."

Alper Beser, Julian Sengewald, Richard Lackes (2022)

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DOI: 10.1007/978-3-031-16947-2_11

access: closed

type: Conference or Workshop Paper

metadata version: 2022-10-18

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  - conf/bir/BeserSL22
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Alper Beser, Julian Sengewald, Richard Lackes:
Drawing Attention on (Visually) Competitive Online Shopping Platforms - An Eye-Tracking Study Analysing the Effects of Visual Cues on the Amazon Marketplace. BIR 2022: 159-174

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