"Understanding a Transformation Process from Product-Centric to ..."

Vijaya Murthy, Olivera Marjanovic (2013)

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DOI: 10.1007/978-3-319-07950-9_3

access: closed

type: Conference or Workshop Paper

metadata version: 2021-10-14

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Vijaya Murthy, Olivera Marjanovic:
Understanding a Transformation Process from Product-Centric to Customer-Centric Services in a Financial Institution - A Work System Perspective. ASSRI 2013: 29-43

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