"A Balanced View for Customer Segmentation in CRM."

Jongwook Yoon et al. (2003)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2012-01-09

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  dblp key:
  - conf/amcis/YoonHKY03
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  persistent URL:
  - https://dblp.org/rec/conf/amcis/YoonHKY03
Jongwook Yoon, Seok Hwang, Dan Kim, Jongsoo Yoon:
A Balanced View for Customer Segmentation in CRM. AMCIS 2003: 67

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