"Enhancing Buyers' Perceptions of Product Quality: From Seller and Product ..."

Louis Yi-Shih Lo, Sheng Wei Lin (2013)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2014-07-01

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Louis Yi-Shih Lo, Sheng Wei Lin:
Enhancing Buyers' Perceptions of Product Quality: From Seller and Product Signals to eWOM. AMCIS 2013

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