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"Who is More Likely to Initiate Referrals? Effect of User's Regulatory ..."
Huijie Jin, Shouwang Lu, Kanliang Wang (2023)
- Huijie Jin, Shouwang Lu, Kanliang Wang:
Who is More Likely to Initiate Referrals? Effect of User's Regulatory Focus on Referral Intention. AMCIS 2023
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