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"Introducing Analytics Talent in the Equation on Business Value of Social ..."
Ana Castillo López et al. (2017)
- Ana Castillo López, Jose Benitez-Amado, Francisco Javier Lloréns Montes, Jessica Braojos:
Introducing Analytics Talent in the Equation on Business Value of Social Media Capability: An Empirical Investigation. AMCIS 2017
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