"Enabling Participative Marketing through the Internet of Things."

Antonio J. Jara, Antonio Fernandez Gómez-Skarmeta, María Concepción Parra (2013)

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DOI: 10.1109/WAINA.2013.270

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-24

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Antonio J. Jara, Antonio Fernandez Gómez-Skarmeta, María Concepción Parra:
Enabling Participative Marketing through the Internet of Things. AINA Workshops 2013: 1301-1306

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