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"Information Systems Integration to Enhance Operational Customer ..."
Petr Svoboda et al. (2021)
- Petr Svoboda, Taher M. Ghazal, Mohammed A. M. Afifi, Deepak Kalra, Muhammad T. Alshurideh, Haitham M. Alzoubi:
Information Systems Integration to Enhance Operational Customer Relationship Management in the Pharmaceutical Industry. AICV 2021: 553-572
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