"The Role of Design in Consumer Behaviour: How Design Can Influence ..."

Ruzbeh Irani, Lois Frankel (2020)

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DOI: 10.1007/978-3-030-51194-4_42

access: closed

type: Conference or Workshop Paper

metadata version: 2021-08-26

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Ruzbeh Irani, Lois Frankel:
The Role of Design in Consumer Behaviour: How Design Can Influence Consumer Decision Making at a Point of Purchase. AHFE (2) 2020: 316-322

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