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"Is smartwatch perceived as a wristwatch or a wearable device?: the ..."
Yong Wan Park, Soomin Son, Beomsoo Kim (2016)
- Yong Wan Park, Soomin Son, Beomsoo Kim:
Is smartwatch perceived as a wristwatch or a wearable device?: the experimental study for examining the categorization and the perceived fit with manufacturer on consumer evaluations. ICEC 2016: 21:1-21:7
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