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Jose Pius Nedumkallel

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2020 – today

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2020
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Jose Pius Nedumkallel, Deepak Babu, Michelle Francis:
Analyzing the Effect of Perceived Risk and Information Diagnosticity on Word-of-Mouth and Viral Marketing. Int. J. E Bus. Res. 16(4): 65-81 (2020)
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Jose Pius Nedumkallel:
Interactivity of Digital Media: Literature Review and Future Research Agenda. Int. J. Interact. Commun. Syst. Technol. 10(1): 13-30 (2020)

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