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Alberto Marcati

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2017
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Lisette de Vries, Alessandro M. Peluso, Simona Romani, Peter S. H. Leeflang, Alberto Marcati:
Explaining consumer brand-related activities on social media: An investigation of the different roles of self-expression and socializing motivations. Comput. Hum. Behav. 75: 272-282 (2017)

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