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Kai C. Haverila

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Journal Articles

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2022
[j3]
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  - journals/jgim/HaverilaHMS22
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  - https://dblp.org/rec/journals/jgim/HaverilaHMS22
Matti Haverila, Kai C. Haverila, Muhammad Mohiuddin, Zhan Su:
The Impact of Quality of Big Data Marketing Analytics (BDMA) on the Market and Financial Performance. J. Glob. Inf. Manag. 30(1): 1-21 (2022)
2019
[j2]
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Matti Haverila, Kai C. Haverila:
Behavioural clustering of the cell phone users in various country markets. Int. J. Mob. Commun. 17(3): 271-297 (2019)
2013
[j1]
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Matti Haverila, Kai C. Haverila:
Cell phone behaviour of young consumers in Finland. Int. J. Mob. Commun. 11(3): 225-244 (2013)

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