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ORCIDICDEc 2024: Rabat, Morocco
- Mohamed Anis Bach Tobji
, Rim Jallouli, Hicham Sadok, Kaltoum Lajfari, Driss Mafamane, Houda Mahboub:
Digital Economy. Emerging Technologies and Business Innovation - 9th International Conference on Digital Economy, ICDEc 2024, Rabat, Morocco, May 9-11, 2024, Proceedings, Part I. Lecture Notes in Business Information Processing 530, Springer 2025, ISBN 978-3-031-76364-9
Digital Transformation
- Stephanie Jordan, Alexander H. Kracklauer, Claas Christian Germelmann:
Advancements and Challenges in AI Applications for B2C Retail Promotions - Unveiling a Socio-Technical Framework for Computer Vision Technologies and Generative Adversarial Networks. 3-21 - Luís Ferreira:
Unravelling the Adoption of Digital Technologies by European SMEs. 22-35 - Dibakar Sarker, Nora Johanne Klungseth:
Successful Digital Transformation: Observations on Digital Maturity, Technology and Logistics in Multiple Industries. 36-55
Digital Economy and Investment
- Ilyass Zeamari, Wim Laurier:
Defining Digital Platforms: A Systematic Literature Review. 59-72 - Amira Dridi, Fedya Telmoudi:
Digital Economy and Digital Maturity: A Comprehensive Review. 73-82 - Houda Mahboub, Hicham Sadok:
Digital Investment and Firm Performance: Evidence from Moroccan Companies. 83-100 - Hamdi Becha, Kamel Helali, Ons Hbaieb:
The Nature of the Relationship Between Digital Financial Inclusion Index and China's Regional Economic Growth: GMM-System Empirical Evidence. 101-116
Artificial Intelligence and E-learning
- Othmane Lamzihri, Mohammed El Kamli, Driss Mafamane, Omar Hniche:
Potential of Artificial Intelligence in Education: A Practical Case Study at Mohammed V University - Rabat. 119-141 - Marcos César Xavier, Selma Oliveira:
Construction of Knowledge with Strategies Enabled by Generative Artificial Intelligence. 142-153 - Sven Packmohr, Nicole Draxler-Weber:
Students' Perceptions of Barriers in Four Teaching Formats - a Quantitative Study. 154-160 - Sameh Tebourbi, Hana Siala Abid, Hanedi Bouzidi, Romdhane Khemakhem:
Investigating the Higher Student's Acceptance of E-Learning in Universities: An Application of UTAUT Model. 161-175
E-commerce and Social Media Marketing
- Lukas R. G. Fitz, Jochen Scheeg:
Content-And-Review Platform Engagement of End-Users and Local Businesses - An Explorative Analysis Based on Google Maps Data. 179-192 - Fatma Louati, Fatma Drira, Mouna Damak:
The Effect of Product Innovativeness on Online Consumer Engagement Through the Mediating Role of Intrinsic Motivation and Ewom. 193-217 - Sulistyowati, Heru Muara Sidik, Mulyadi, Hadiyati Munawaroh, Rafika Nur Zakiyyah, Suci Wulandari, Komalawati, Rizky Prayogo Ramadhan, Pihri Buhaerah, Irwanda Wisnu Wardhana:
Does Religiosity Matter? An Indonesian Experience in Building Awareness and Developing Sharia E-Commerce. 218-229 - Moez Bellaaj, Myriam Elloumi:
Unlocking Success in Social Media Across the Customer Journey: An Integrated Marketing Communication Perspective. 230-249
Exploring the Nexus of Digital and Sustainable Economies in Developing States
- Cristina Maria Geambasu, Eduard Mihai Manta, Margareta-Stela Florescu:
Digitalization and Shadow Economy. A Literature Review. 253-264 - Sarra Gharbi, Hamdi Becha, Maha Kalai, Kamel Helali:
The Impact of Green Innovation on Green Growth in the Era of Digitalization: Evidence from EU Countries. 265-284 - Marina-Diana Agafitei, Adriana AnaMaria Davidescu:
Is There a Relationship Between Shadow Economy, Digitalization and Sustainable Development? Insights from a National and Regional Bibliometric Analysis. 285-307
Digital Business Models
- Maike Netscher, Stephanie Jordan, Alexander H. Kracklauer:
Exploring Customer Acceptance of Smart Stores: An Advanced Model Approach. 311-338 - Hasna Koubaa, Foued Ben Said, Rim Jallouli:
Bibliometric Analysis and Network Mapping on Mobile Technologies in the Area of Marketing: Emerging Topics and Research Recommendations. 339-365 - Ouafa Barakat, Noura El Farissi:
Catalysts Driving the Integration of Artificial Intelligence (AI) in Project Management: An In-Depth Exploration with a Focus on the Moroccan Context. 366-380 - Jens Gessler, Hanspeter Rychlik, Wolfgang H. Schulz:
Integrating Advanced Mobility Services in Federated Data Spaces: An Exploration of Organizational Roles. 381-394
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